EVENT
Smarter tools, same old fear.
Speaker
Growth Marketer & AI Instructor - CEO at GrowthGirls, Co-founder at AI the Academy
View speaker pageMarketing consultant and strategist, working with multinational organisations and high-growth startups to design and implement AI initiatives that unlock efficiency, drive growth, and enable competitive advantage. She specialises in bridging the gap between innovation and business impact, particularly in the areas of marketing, operations, and strategic decision-making.
She is the founder of GrowthGirls, a London-based growth agency recognised by HubSpot as a top-tier consultancy for startups. In addition to advising AI-first startups on GTM strategy and product development, Effie serves on the boards of several tech ventures and is a frequent speaker on AI transformation, Marketing and women in tech.
She is an adjunct lecturer at NYU Stern Business School on the subject of Go-To-Market Strategy and AI for Business.
Effie is the co-founder of AI The Academy, the educational platform that develops and delivers AI training programs tailored for professionals and corporate teams. She has designed and led executive trainings for some of the world’s most recognised brands, helping leadership teams and departments across industries upskill in AI tools, prompt engineering, and applied AI strategy.
This isn’t about dabbling with prompts. It’s about building AI-driven systems that make your business unstoppable.
AI Mastery: Tools, prompts, creativity, and execution at scale
The Teams of the Future: Media engines, dev velocity squads, and autonomous AI agents
From Assistant to Agent: The 4 levels of AI evolution and how companies move up
The Big Misconceptions: Why most people use AI wrong and how to fix it
The AI Content Framework: From inputs and tools to outputs and impact
Generative AI in Action: Research, automation, retention, and personalization use cases.
Free