What AI can and cannot do today
This is not another event about the theoretical future of AI. It is about understanding what can be done now, applying it to real businesses and learning how to build it correctly.
What AI can and cannot do today
How to identify valuable AI opportunities in your business
How to move from experimentation to real implementation
How AI is changing roles, processes and business models
How AI can transform real estate operations, from lead qualification to personalized property recommendations
How service agencies can use AI to increase capacity and improve delivery
Understand what is changing and see how AI is being applied.
This should be the opening keynote and provide the common foundation. It can cover: What AI can and cannot do How to identify valuable AI opportunities How to move from experimentation to implementation How AI changes roles, processes and business models What companies should start doing now “Nailing it” can mean moving from curiosity to a practical AI strategy, rather than trying to explain every aspect of AI.
Strategy Officer of GrowthHackers.com & Lead Technical AI Instructor - CEO at GrowthRocks, Co-founder at AI The Academy
Theo is a serial entrepreneur with 4 exits till now. As an ex-accountant and ex-CTO, he is equally good with numbers and technical issues.
With over 20 years of experience in digital and being one of the pioneers in growth hacking marketing internationally, he realized early on that his passion is teaching and passing on knowledge to future and current colleagues.
He introduces the concept of Growth Hacking and AI (not always combined) in his unique way by sharing examples he has implemented, the best techniques, and practical growth tips.
4x exited entrepreneur
GSO in Growthhackers.com
CEO GrowthRocks.com
Guest Lecturer in NYU – Executive MBA
Co-founder of GrowthHacking University
Co-Founder of AI Academy
Register once and we send the calendar invite plus the join link straight to your inbox.
Spend the session with the speaker, walking through the ideas and the reasoning behind them.
Leave with concrete moves you can test against your own funnel the same week.
Pick your ticket, then save your spot.
Price will go up in 20 days.
$500 (was $600)
Includes full access to the session and materials shared during it.
Online with the GrowthHackers community.
AI is moving from a tool people experiment with to an operational layer that changes how businesses work, make decisions and deliver value.
Price will go up in 20 days.

However, access to AI does not automatically create AI capability. Companies can subscribe to the same models and use the same tools, but achieve very different results. The difference comes from understanding where AI is useful, how it fits into real processes and how to implement it responsibly.
“From AI Curiosity to AI Capability” is a two-day GrowthHackers event in Argentina created for business leaders, professionals and builders who want to move beyond experimentation.
The first day, “AI in the Real World,” begins with a practical introduction to AI from A to Z. Participants will examine what AI can and cannot do, how to identify valuable opportunities and how to move from isolated experiments to meaningful implementation.
The conversation will then move into two industries where AI is already changing how work is performed.
The real estate session will explore applications across the customer and operational journey. Topics will include lead qualification, automated follow-up, property recommendations, personalized buyer experiences, content and listing creation, market analysis and AI assistants for agents and customers. The session will connect the commercial opportunities with the technical reality, including what can be achieved with existing tools and what requires custom development.
The service-agency session will examine how consulting, marketing, creative, recruitment, legal, real estate and other professional-service firms can rethink how they deliver their expertise. Participants will learn how AI can support research, proposals, project delivery, reporting and client communication. The session will also explore how agencies can increase capacity without simply increasing headcount and gradually move from selling hours to selling outcomes.
The second day is dedicated to builders.
“Build It Right” is a practical workshop about the mistakes that often remain invisible during the prototype stage. Building an AI demonstration has become relatively easy. Building an AI product that is reliable, secure, affordable and maintainable is considerably more difficult.
The workshop will take participants through the lifecycle of an AI product. It will cover use-case selection, architecture, model and infrastructure choices, authentication, permissions, security, cost control, hallucination management, human approvals, testing, monitoring and scalability.
Particular attention will be given to the decisions that can create long-term problems, including vendor lock-in, insecure access to business data, uncontrolled model usage, missing evaluation processes and applications that work during a demonstration but fail under real-world conditions.
Participants will leave with practical frameworks they can apply to their own projects, including an AI product architecture, a risk and security checklist, a build-versus-buy framework, a launch-readiness scorecard and a 30-day implementation plan.
Track · AI
This session should be practical and industry-specific. You could present the commercial and operational side, while a developer explains what is happening behind the scenes. Possible topics:
Lead qualification and follow-up
Property recommendations and personalized experiences Automated content and listings AI assistants for agents and buyers Market and pricing analysis Integrating AI with CRM and existing systems What requires custom development and what does not A developer would add credibility, especially if you demonstrate a real workflow rather than only discussing possibilities.
I would avoid limiting this to marketing agencies. “Service agencies” makes the session relevant to consulting, real estate services, legal, recruitment, creative and professional-service firms. Possible topics: Turning expertise into repeatable AI-assisted processes Increasing capacity without simply increasing headcount Improving proposals, research, delivery and reporting Building internal assistants and client-facing tools Pricing AI-powered services Protecting quality while introducing automation Moving from selling hours to selling outcomes Invite an Argentine agency leader or business owner who is already implementing AI. This gives the event local relevance and prevents it from feeling like an international speaker simply arriving to lecture the market.
Build It Right: The AI Workshop That Prevents Expensive Mistakes
Choosing the right use case
Deciding what should be a prompt, workflow, agent or application
Selecting models and infrastructure
Designing authentication and permissions
Protecting data and managing security risks
Avoiding vendor and infrastructure lock-in
Controlling costs, quotas and usage
Handling hallucinations and unreliable outputs
Building human approval into critical actions
Monitoring, testing and improving the system
Preparing to scale beyond the prototype