This practical course helps real estate agents use AI to save time, promote properties, find new clients and communicate more effectively.
12 months | 3-hour session per month
36 Hours
Why This Program Is Different
Most AI courses teach tools. This program teaches real estate agents how to use AI in their everyday work.
The 12-Month AI Journey for Real Estate Agents combines the expertise of two specialist organisations.
AI The Academy brings practical AI education designed for professionals. More than 2,000 professionals have joined its courses, workshops and events to develop AI skills they can use immediately.
Through our real-estate expertise for years, this program brings hands-on knowledge of the complete real estate customer journey, from the first marketing campaign and property enquiry to lead qualification, property viewing, follow-up, reservation and final contract.
Together, we have created an AI program specifically for real estate professionals
Participants do not have to start from zero. The program includes ready-made playbooks, processes, workflows and prompts created specifically for real estate agents. These resources can be adapted and used immediately in their daily work.
Participants will not simply learn what AI is.
They will receive proven resources, adapt them to their business and use them with their own properties, clients and everyday challenges, such as:
Creating and improving property listings
Producing property marketing content
Improving property photos and videos
Finding buyers, sellers and landlords
Qualifying and prioritising new leads
Preparing for property viewings
Following up with potential clients
Responding to buyer and seller objections
Studying property prices and market data
Creating reports for sellers and landlords
Automating repetitive administrative work
Building personal AI assistants
Next-Gen Real Estate Starts Here.
Each three-hour session combines explanation, live examples and practical work. Participants use their own properties, listings and client situations wherever possible.
Between sessions, they apply what they have learned to their daily work. Each new session begins with a review of what worked, what did not work and what should be improved.
Automate Daily Admin & Tasks: Learn how to use AI tools to quickly write compelling property listings, social posts, and email campaigns.
Enhance Lead Generation & Nurturing: Set up AI workflows and chatbots to capture, qualify, and follow up with prospective buyers and sellers faster.
Optimize Market Research & Valuations: Use AI for rapid market analysis, pricing strategy, and hyper-local neighborhood reporting.
Scale Personal Productivity: Integrate modern AI apps into your daily real estate operations to save hours each week and close more deals.
Lead Instructor
Marketing consultant and strategist, working with multinational organisations and high-growth startups to design and implement AI initiatives that unlock efficiency, drive growth, and enable competitive advantage. She specialises in bridging the gap between innovation and business impact, particularly in the areas of marketing, operations, and strategic decision-making.
She is the founder of GrowthGirls, a London-based growth agency recognised by HubSpot as a top-tier consultancy for startups. In addition to advising AI-first startups on GTM strategy and product development, Effie serves on the boards of several tech ventures and is a frequent speaker on AI transformation, Marketing and Women in Tech.
She is an adjunct lecturer at NYU Stern Business School on the subject of Go-To-Market Strategy and AI for Business.
Effie is the co-founder of AI The Academy, the educational platform that develops and delivers AI training programs tailored for professionals and corporate teams. She has designed and led executive trainings for some of the world’s most recognised brands, helping leadership teams and departments across industries upskill in AI tools, prompt engineering, and applied AI strategy.
Lead Technical AI Instructor
Theo has studied Psychology, Accounting, Computer Science and Management. As an ex-accountant and ex-CTO, he is equally good with numbers and technical issues.
With over 20 years of experience in digital and being one of the pioneers in growth hacking marketing internationally, he realized early on that his passion is teaching and passing on knowledge to future and current colleagues.
He introduces the concept of Growth Hacking and AI (not always combined) in his unique way by sharing examples he has implemented, the best techniques, and practical growth tips.
4x exited entrepreneur
GSO in Growthhackers.com
CEO GrowthRocks.com
Guest Lecturer in NYU – Executive MBA
Co-founder of GrowthHacking University
Co-Founder of AI Academy
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